ABOUT THE GHOST BRAND
THE GHOST STORY
The iconic British brand, Ghost London, launched three decades ago and has since become an established fashion house producing women's contemporary clothing. Maintaining a contemporary vintage feel, Ghost's collections are known for their feminine aesthetic, modern silhouettes and signature garment dyed pieces.
The Ghost London customer is confident in herself and her style and has strong attention to quality and detail. We understand that women do not want complication, so we design our garments to reflect this, combining effortless silhouettes and beautiful prints. All our garments are easy to wear, to care for and can be worn by women of all ages and shapes. Every design is a celebration of women.
PRINTS AND FABRICS
The Ghost philosophy is to always use and maintain our high quality fabrics in every collection. All our fabrics are exclusively produced and woven for us, using the highest quality viscose yarns. From this, we use a unique ‘garment dye’ process and wash all our garments resulting in a luxurious, silk-like yet machine washable texture.
All prints are uniquely designed in-house each season retaining the vintage inspired spirit that the brand is renowned for.
GARMENT DYE
The soft, fluid nature of fabrics used by Ghost is achieved through the special process of garment dye. Garment dye is an intricate process of washing, shrinking and dyeing which is applied to almost every garment in our collection.
Every garment is constructed in raw material 'Greige Cloth'. The garments are cut several sizes bigger to allow for the process of shrinking that occurs when the viscose fabric is boiled at a high temperature and it is through this process that a greater depth of colour can be achieved in our styles.
It is the unique and tactile quality that makes Ghost's clothing exceptional and unlike any other fashion brand.
LOW MAINTENANCE AFTERCARE
High-quality garments should be easy to care for, so with this and your busy lifestyles in mind we have designed low maintenance aftercare
1
All our garments are machine washable at 30 degrees or hand washed
(Even bridal wear)
2
Light steam or iron on the reverse if required
Non-iron in some cases
3
Only drip or tumble dry required
4
Reshape whilst damp
5
Ready to wear your GHOST garment again, as brand new